- Embrace Life - always wear your SEAT BELT
This is the new "wear your seat belt" ad the UK is doing - started by some one not hired to do it, but because the cause is important to him, he came up with this idea, and now it's being hailed across the world as a "beautiful" commercial. And now the video has become so popular with the general public that people are forwarding it to friends/family on their own so quickly that it has spread all over the world in a very short time.
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